Depending on your goals and targets, expectations in terms of features clearly differ. Likewise, whether it is about preparing for the webinar, running it, or following up after it is finished, each step may require specific features. It is therefore important to assess your needs in advance in order to choose the platform that will best meet your expectations.
In the preparatory phase, consider whether it is in your best interest to choose software in which you can:
manage the sending of invitation, reminder, and registration confirmation emails to your webinar participants
have specific registration processes involving, for example, moderation
create a website or webpage in your image, where your participants can register and learn about online conferences
accurately track the number of registrants
Furthermore, picture yourself in the course of your webinar. It may well be that you need to:
set up a chat for participants to chat during the webinar
include a survey that would allow participants to vote live
offer interactive activities and actions to increase the attention of your registrants
present documents and video content
offer your participants the opportunity to speak during the presentation
conduct it offline rather than live
be able to offer it in replay once your webinar is over
Overall, these features are just among the many tools that will allow you to have control over the smooth running of your speeches and thus allow you to get organized more easily.
The ease of use of the platform will also be an important consideration.
It will also be essential to clearly identify the pace of your webinars beforehand: Are you looking for a quick fix? A year-round management platform?
You will understand, in a comprehensive manner, that it is best to take stock of all your needs and ensure that they are taken into account in the chosen solution!