5. Use contactless
With the pandemic, the use of QR Codes has rapidly expanded for many uses (health passes, train tickets, etc.). It's therefore essential to provide this option for your events: scan QR codes for entrance, to access business cards, etc. Thereby, you can professionalize the check-in of your events by saving time for your visitors and promoting online networking.
The advantages of the mobile app for your brand
As an event planner, a mobile app offers many benefits for your brand and your partners.
1. Boost participant engagement
To engage and retain your participants, nothing beats an event app. Registrants to your event can take action and interact through the mobile app. They can ask the organizers and speakers questions, plan their day, make relevant appointments, consult product catalogs, etc. Attendees are no longer mere spectators: they actively participate in the event.
Don't hesitate to add gamification features to make your app more fun: quizzes, photo challenges, polls, etc. Or offer subscription options (a growing business model used by Netflix, Spotify, etc.) to your services. An app with on-demand content can be a good way to keep in touch with the community beyond the event.